By Jilawatan

A survey by a popular research agency has revealed that Aishwarya Rai Bachchan is among the most persuasive and likeable celebrities in India. She has also garnered over 98.8 per cent of recognition as well as recall value which is at par with father-in-law Big B and Sachin Tendulkar. The Bachchan bahu reportedly takes home Rs 4 crore per endorsement.

Katrina Kaif not only stole a jewellery endorsement deal from Ash but also became the face of Barbie, overstepping Mrs Bachchan junior. Sources claim that Katrina may be the new face of a soap brand, Ash is now endorsing. Katrina is endorsing as many as 12 brands and charges Rs 4.5 crore per endorsement. Recently, the lady replaced Priyanka in a telecom ad and became the face of a shampoo brand which Sushmita Sen used to endorse. Navin Shah says that Katrina is “growing bigger and bigger” and is even toppling Kareena Kapoor and Priyanka Chopra.Kareena Kapoor’s high profile endorsement are reportedly worth Rs 5 crore. Priyanka Chopra’s endorsement fee is close to Rs 3.5 crore per deal as her portfolio cuts across brands.

By Jilawatan

Freida Pinto has gone a long way and made a mark for herself in Hollywood. In fact, now many Indian filmmakers are running after her with their films but she has no dates.

Freida, who was already an Indian face for leading cosmetic giant L’Oreal, has now become an international face for them. Yes, she is not the spokeswoman for L’Oreal India but L’Oreal Paris.

The “Slumdog Millionaire” star can now be seen showing her sparkling eyes for the brand’s new mascara ad. The previous mascara ad of L’Oreal Paris featured Aishwarya Rai Bachchan.

After receiving flak for showing Freida a few shades lighter in their previous campaign, the brand has gone with her natural skin tone this time.

With this ad, Freida has joined the league of A-list representatives of the brand that includes sizzling beauties such as Jennifer Aniston, Eva Longoria, Penelope Cruz, Beyonce Knowles, Kerry Washington and Aishwarya.

By Jilawatan

Aishwarya Rai Bachchan has agreed to dub for the Tamil version of , sources say. The actress has been associated with the Tamil film industry for quite some years now with a couple of popular films like Iruvar and Jeans to her credit. The lady had been rendering the dialogues in these films by penning them down in English but ultimately the dubbing was done by another artiste.

For Raavan, however, Mani Ratnam had suggested that Ash should dub with her voice to bring in the essence of the film. And reports say that Ash has indeed agreed!

It is worth a mention here that Sandhya, Aishwarya Dhanush and Kanika were in consideration to dub for Ash in Raavan.

By Jilawatan

Is that true what we are hearing? Aishwarya Rai Bachchan is ageing really? No, it is not true. This is never going to happen to celebrities. They are ever young. Especially in Aishwarya Rai Bachchan’s case, she is not ageing at all. Aishwarya Rai Bachchan is ageing for a movie, named “Action Replay”. She is playing a role of an old lady. The Bachchan “Bahu” Aishwarya Rai Bachchan got inspired from “Sasurji” Amitabh Bachchan in “Paa”.

Aishwarya Rai Bachchan went for a complete transformation to look like an old lady. She will be seen in some scenes as an old lady with Akshay Kumar. With all experience, Amitabh Bachchan acted beautifully as “Auro” in “Paa”. He has portrayed as a 13 year old child suffering from progeria. Thus, “Bahu” Aishwarya followed in the footsteps and will be seen as aged. The inspiration and following into the footsteps between Aishwarya and Amitabh Bachchan went to a common extent. Both of them got the transformation from makeup artists from Hollywood.

By Jilawatan

If Amitabh Bachchan has shown the way, could bahurani Aishwarya Rai Bachchan be far behind?

Big B pulled off the role of a 13-year-old kid suffering from progeria for his Balki directed film with a unbelievable transformation through prosthetic make-up and now Ash in her forthcoming Vipul Shah movie Action Replay is going through an equally elaborate makeover to look like an old lady for some scenes.

Apparently even Ash is being given her look by well-known Hollywood make-up artists and the process takes between 4-5 hours. While Amitabh’s Auro was perfected by Christien Tinsley (The Passion of the Christ) and Dominie Till (The Lord Of The Rings trilogy), Ash is getting help from Paul Pattison who has earlier styled Mel Gibson for Braveheart and Tom Cruise for Mission Impossible.

By Jilawatan

No, the beauty is not trying on a grey character, but actually will be seen in grey hair in Vipul Shah’s ‘Action Replay’.

Aishwarya Rai Bachchan will be donning the character of an old lady in this time travel saga. The Husn ki Malika would be transformed into an aged woman by Hollywood make-up stylist Paul Pattison who had earlier worked over the looks of Mel Gibson (Braveheart) and Tom Cruise (Mission Impossible).

This Akshay Kumar starrer is expected to hit the screens in April 2010 and the film’s team are busy wrapping up the project.

Now, while her father-in-law Amitabh Bachchan went on to play a 13-year-old child in ‘Paa’, Aish seem to just follow his steps by getting into a role opposite to her age… As the grapevines are buzzing over these titbits, it would be fair to remember ‘Umrao Jaan’ where Aishwarya had almost tried the aged role. However, the actress’s old character was partially behind a curtain in most parts where she speaks of her young days in the film.

By Jilawatan

Some you might know and some you might not know! Where there are celebrities, there has to be some scandals. They simply cannot be separated from it! It’s a part and parcel of their lives. The website (santabata.com) unraveled some of the hottest and spicy scandals straight from Bollywood for us! Check it out folks:-

Aishwarya Rai Bachchan: The former Miss world and daughter in law of the Bachchan clan made up with Shah Rukh Khan at Karan Johar’s birthday party this year. Things went bitter between the two after SRK replaced Ash with Rani Mukherji in ‘Chalte Chalte’ in 2003. Awww! Did you know about this?

By Jilawatan

Breaking News! Bollywood Actress Aishwarya Rai Bachchan has been offered the role of Mughal Queen Mumtaz Mahal by none other than renowned actor Sir Ben Kingsley, who was the lead actor in ‘Gandhi’ that won Oscar Awards 27 years ago. The 65-year-old Kingsley will play the role of Emperor Shah Jahan in his upcoming movie on Taj Mahal.

It is not confirmed yet whether Aishwarya Rai will accept the offer or not. Interestingly, Ben Kingsley’s wife will play the role of Kandahari Begum, who was the Shah Jahan’s first wife. The shooting of the film is expected to begin next year. Sir Ben had earlier worked withAishwarya Rai in the film, ‘ The Last Legion’ in 2007.

By Jilawatan

If Amitabh Bachchan has shown the way, could bahurani Aishwarya Rai Bachchan be far behind? Big B pulled off the role of a 13-year-old kid suffering from progeria for his Balki directed film with a unbelievable transformation through prosthetic make-up and now Ash in her forthcoming Vipul Shah movie Action Replay is going through an equally elaborate makeover to look like an old lady for some scenes. Apparently even Ash is being given her look by well-known Hollywood make-up artists and the process takes between 4-5 hours.

While Amitabh’s Auro was perfected by Christien Tinsley (The Passion of the Christ) and Dominie Till (The Lord Of The Rings trilogy), Ash is getting help from Paul Pattison who has earlier styled Mel Gibson for Brave heart and Tom Cruise for Mission Impossible. An insider discloses, “The film is most probably about time travel and Ash will be seen playing an old lady in a portion of the movie. She had to patiently give over four hours to get the desired look – which took many prior sittings just to be finalised.

By Jilawatan

Twenty years back this actor has delivered an Oscar winning performance in the Hindi cinema by playing an ultimate role of our ‘Father of Nation’ Mahatma Gandhi. Now he is getting back in the Indian Film Industry for the flick ‘Taj’ with Amitabh Bachchan’s daughter-in-law Aishwarya Rai Bachchan.

In his forthcoming segment Ben Kingsley is back to India with his planning to play Mughal emperor Shahjahan with Aishwarya Rai Bachchan as Mumtaz Mahal in the epic love story ‘Taj’. Kingsley’s actress wife Daniela Barbosa de Carneiro will play Shahjahan’s first wife Kandahari Begum. This film is a tribute to India’s culture and heritage.

In this flick, the 65-year-old actor will portray the role of Shahjahan in the period romance with 34-year-old Aishwarya Rai Bachchan who will play the role of his beloved wife. Kingsley last worked with Aishwarya in ‘The Last Legion’ in 2007.